Loreen is set to open a pop-up store in the heart of Malmö.
Two times Eurovision winner Loreen is gearing up to open a pop up shop in Malmö from Thursday 9th May until Sunday 12th May. The store is located in Sodra Vallgatan 5, 211 40, Malmö, and will be open from 11:00-19:00 CET on Friday 10th and 10:00-19:00 CET on Saturday 11th and Sunday 12th.
Everyone visiting the shop can expect exclusive merchandise, costumes from Loreen’s Eurovision performances of “Euphoria” in 2012 and “Tattoo” in 2023, as well as the chance to get a reading from Loreen’s very own spiritual healer, Maia Skog. The readings will only be available from 16:00-19:00 CET on Friday and 12:00-15:00 CET on Saturday.
Loreen has decided to dedicate this pop-up shop to all of her fans: “Darlings, mother invites you to visit her exclusive pop-up store which opens tomorrow in Malmö for a limited time. I have dedicated this experience to the fans who constantly give me love, this space is for you all.”
Loreen will be joining the Eurovision 2024 grand final to perform a medley of songs, including her Eurovision songs and her most latest release “Forever”. After Eurovision 2024, Loreen is set to perform at various festivals throughout the summer in Denmark, United Kingdom, Sweden, Norway, The Netherlands, Denmark, Romania, Switzerland, Belgium and Germany.
Things are definetley not slowing down anytime soon for Loreen as she is also gearing up for a big UK and European tour throughout February and March of 2025, where she will be performing in The Netherlands, Germany, Norway, Sweden, Lithuania, Poland, Czechia, Austria, Hungary, Belgium, France, Spain, Switzerland, Italy, Luxembourg, United Kingdom and Ireland.
Loreen made history last year when she became the first female artist to win the Eurovision Song Contest twice. She now joins Ireland’s Johnny Logan as artists who have won Eurovision more than once. She brought Sweden their seventh Eurovision victory with “Tattoo”, and the Scandinavian nation now ties with Ireland for most number of Eurovision wins.
What are your thoughts on Loreen’s pop-up shop in Malmö? For those of you who are in the Swedish city, will you be visiting the pop-up shop? Let us know in the comments below!
