'Spin the Magic' has been announced as the theme for Junior Eurovision in Yerevan this December!
The theme and symbol for the upcoming contest has been revealed. The iconography of a spinning top toy will be used as the symbol of the contest.
Hovhannes Movsisyan, CEO of Public TV of Armenia, explained:
‘It was very important for us to choose a symbol that would reflect the magic of the competition, and the 20th spin of Junior Eurovision that would unite all the children taking part.’
‘I am convinced that everyone has fond memories about this toy. While developing the idea, we realised that a lot of countries have spinning tops, each of them unique. This perfectly reflects the values of Junior Eurovision – everyone is united around the idea of magic, music and joy, and at the same time presenting a different song and performance.’
While known the world over, this particular variety of spinning top is unique in Armenian culture; featuring traditional patterns that appear on historical architecture, carpets, and costumes across the Host City of Yerevan.
These old-school wooden toys have been given a neon twist – quite literally – to reflect a modern Armenia.
An exciting promo video has also been revealed along with a final confirmed list of participating countries.
Martin Österdahl, Executive Supervisor for the Junior Eurovision Song Contest, is excited about the show’s return:
‘We’re delighted to be welcoming talented young artists from 16 countries this year to Yerevan for the 20th Junior Eurovision Song Contest.
It’s exciting to be returning to the Armenian capital for the first time in over a decade to “Spin The Magic” on this special anniversary – and welcoming back the United Kingdom to the competition, our host country for Eurovision 2023.
There’s so much energy, passion and creativity from our colleagues at AMPTV and we can’t wait to see a spectacular show in December.’
The 20th Junior Eurovision Song Contest will take place in the Karen Demirchyan Sports and Concerts Complex, in Yerevan, Armenia, on Sunday 11 December. We cannot wait to Spin the Magic in Armenia!